Charles H. Wright Museum of African American History
The Challenge
Rebrand Detroit's Charles H. Wright Museum, affectionately known as The Wright, to breathe new life into this historic center, which has been celebrating the rich cultural legacy of African Americans for more than half a century.
Our Solution
AdWater gave The Wright a bold and fresh new look including museum logo, website, social media, and OOH. AdWater is currently the Agency of Record for The Wright.
